Put your employees first.

Turn your workplace into a powerful advantage for attracting and retaining employees. Our 100% metrics-based certification process will help you prove that people are your most important asset.

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Act with humanity.

GoodWell certification independently demonstrates that you’re a fair, ethical, and humane employer.

Gain actionable management insights.

We’ve developed a set of human metrics that provide an objective view into employee dynamics. GoodWell certification provides a framework for benchmarking and improvement:

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Build a baseline for your business that will help you outperform peers

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Measure and improve organizational performance

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Find and keep talented employees

Put your employees first.

Our certification process works for any entity regardless of size, industry, geography or organizational structure. We work with for profits, non-profits and government organizations.

How it works

Our mission

GoodWell helps leaders align actions with intentions when it comes to their most important asset—their people.